ATM 350 - Style Principles: Body to Store

Description:
Theory and practice of merchandise presentation from store windows and displays to merchandising on the body. Application of principles and elements of design and concept development to execution for a variety of mediums. Formerly ATM 251, students may not receive credit for both.

Prerequisites:
Prerequisites: ATM 270 and ATM 301.

Credits: (3)

Learner Outcomes:
Upon successful completion of this course, the student will be able to:

Evaluate and apply the principles and elements of design
Analyze components of visual displays
Design balanced aesthetically pleasing visual display
Evaluate components of client styling
Identify sectors within styling industry
Analyze client body shape, size and fit
Formulate the creative and strategic nature of visual merchandising of the store and body
Identify individual style personality so clothing choices are successful
Design, manage and complete photoshoot using components of styling
Demonstrate understanding of course terminology correctly
Demonstrate strong communication, writing, and presentation skills in relation to working with clients

Learner Outcomes Approval Date:
1/22/21

Anticipated Course Offering Terms and Locations:
Spring Locations: Ellensburg