PUBH 522 - Community Health Communication and Promotion

Description:
Based upon the seven areas of responsibility for entry-level health educators, students will utilize best practices in prevention science to develop methods/materials to educate individuals and groups on topics that they need to remain healthy. PUBH 422 and PUBH 522 are layered courses; students may not receive credit for both. Course will be offered every year (Winter and Spring).

Prerequisites:
Prerequisite: admission into the graduate certificate in Rural and Community Health or MPH Program or instructor permission.

Credits:
(4)

Learner Outcomes:
Upon successful completion of this course, the student will be able to:

Define and describe methods of health promotion, including community education, health communication, social marketing, and policy
Identify evidence-based health promotion initiatives (education, health communication, social marketing and policy) that address risk factors for various community health problems.
Critique health promotion strategies (education, health communication, social marketing, and policy) in terms of their impact on health.
Plan and apply a theory-based education strategy, using appropriate mass media and electronic technology, to address a community health issue.
Graduate students will be able to evaluate a health promotion and/or health education strategy, using a selected theoretical framework
Graduate students will be able to communicate the results of a health promotion/education evaluation to a diverse audience

Learner Outcomes Approval Date:
4/5/19

Anticipated Course Offering Terms and Locations:
Winter Locations Online