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Mar 29, 2024
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RMT 485 - International Retailing Description: Emphasis on international retailing and global trade. Focus on cross-cultural differences, work environments, policies and regulations. RMT 485 and ATM 485 are cross-listed courses; students may not receive credit for both.
Prerequisites: Prerequisite: RMT 330.
Credits: (4)
Learner Outcomes: Upon successful completion of this course, the student will be able to:
- Knowledge of key International Retailing (IR) concepts, terminology, decision-making areas, planning process, and global trends
- Analyze the contemporary global marketing and retailing environment and identify shifts/trends in: demographics, social/cultural values, political attitudes, laws and regulations
- Demonstrate concern of ethics in IR
- Use and apply various research technologies (Web, library, on-line databases, CD-ROMs) to IR decisions
- Demonstrate how global marketing retail decisions affect resources in the natural environment and vice versa
- Development of oral and written communication skills
Learner Outcomes Approval Date: ND
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