Apr 29, 2024  
2010-2011 Undergraduate Catalog 
    
2010-2011 Undergraduate Catalog [ARCHIVED CATALOG]

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COM 280 - Advertising Fundamentals


Description:
It covers the basic elements, principles, theories, and practices of advertising. Students will learn advertising strategies, techniques, and integration of advertising with other communication mix elements.

Credits: (4)

Consent
No
Repeatable for Credit
No
Grading Basis
GRD



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