Art BFA, Graphic Design Specialization

The Bachelor of Fine Arts, graphic design specialization is a comprehensive studio art degree for students desiring careers in graphic design/visual communications. Critical thinking through the exploration of digital and print media is emphasized. After completion of the art core and pre-graphic design prerequisites, students are required to complete the graphic design concentration requirements, including an internship.

Program Learner Outcomes
Upon successful completion of this program, students will be able to:

• Generate original, creative examples of graphic design concepts and compositions
• Combine conceptual thinking and creative processes to solve visual communication problems
• Identify design-related problems and develop innovative, creative, human-centered solutions for businesses, communities, cultures, and people
• Develop workflow processes based on industry-standard methods, technology, and best practices
• Develop appropriate conceptual strategies for specific target audiences, and design, produce, and implement those concepts effectively
• Produce client-driven projects, corporate identities, campaign designs and examples of visual brand development
• Create computer-based multimedia, motion graphics, and interactive web and mobile application designs
• Develop an understanding of the business of design and individual entrepreneurship
• Analyze historical and contemporary works of art and design originating from various global contexts
• Develop a professional portfolio to submit to potential employers