Sport Business Certificate

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Advisors
Mark Pritchard, PhD
Jeffrey Stinson, PhD

The sport business certificate is designed to augment the student’s College of Business degree with a focused examination of the sport business industry. Student’s will explore the application of marketing, management, law, finance, and other business principles as they apply specifically to the sport industry. The sport certificate will provide curriculum to prepare students for a career in corporate, professional, intercollegiate or amateur sport organizations.

Students must achieve a C- or higher in all courses to earn the sport business certificate.

Required Courses Credits: 15

MGT 380 - Organizational Management Credits: (5)
OR MGT 382 - Principles of Management Credits: (5)
MKT 360 - Principles of Marketing Credits: (5)
OR MKT 362 - Essential Marketing Concepts Credits: (5)
MKT 370 - Sports Marketing and Sponsorship Credits: (5)

Electives Courses: Choose a minimum of 15 credits from the following: Credits: 15-16

MGT 394 - Legal Considerations in Sport Business Credits: (5)
MGT 395 - Leadership in Business Organizations Credits: (5)
MKT 371 - Sponsorship and Promotion in Sport Business Credits: (5)
MKT 372 - Revenue Generation and Finance in Sport Business Credits: (5)
BUS 401 - Business Boot Camp Credits: (1)

Sport Business Certificate

Required Courses Credits: 15

Electives Courses: Choose a minimum of 15 credits from the following: Credits: 15-16

Total Credits: 30-31