Jun 17, 2024  
2020-2021 Undergraduate Catalog 
    
2020-2021 Undergraduate Catalog [ARCHIVED CATALOG]

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ATM 251 - Style Principles: Body to Store


Description:
Theory and practice of merchandise presentation from store windows and displays to merchandising on the body. Application of principles and elements of design and concept development to execution for a variety of mediums. Course will be offered every year (Spring).

Credits: (3)

Learner Outcomes:
Upon successful completion of this course, the student will be able to:

  • Define and apply the principles and elements of design
  • Identify components of visual displays
  • Identify advertising components of display
  • Complete balanced aesthetically pleasing visual display
  • Define components of client styling
  • Identify sectors within styling industry
  • Analyze client body shape, size and fit
  • Identify the creative and strategic nature of visual merchandising of the store and body
  • Identify individual style personality so clothing choices are successful
  • Execute photoshoot using components of styling
  • Use terminology correctly
  • Practice and improve communication, writing, and presentation skills in relation to working with clients

Learner Outcomes Approval Date:
3/1/18

Anticipated Course Offering Terms and Locations:



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