Jul 06, 2022  
2020-2021 Undergraduate Catalog 
2020-2021 Undergraduate Catalog [ARCHIVED CATALOG]

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WINE 452 - Regional Wine Tourism

Wine tourism is an American growth industry. Unlike in Europe, support for wine tourism in the USA is regional. This course offers an academic and hands-on approach to regional wine tourism that will assist HTE and WINE graduates. WINE 452 and HTE 452 are cross-listed courses, students may not receive credit for both. Formerly GWS/GWT 452; students may only receive credit for one. Course will be offered every year. Course will not have an established scheduling pattern.

Prerequisites: nine credits of upper division WINE or HTE courses or permission of instructor.

Credits: (4)

Learner Outcomes:
Upon successful completion of this course, the student will be able to:

  • Describe the history and structure of wine appellations around the world with specific attention focused on the American Viticultural Area (AVA).
  • Determine the advantages and disadvantages of national and state support for wine tourism in a wine region.
  • Demonstrate knowledge of a variety of wine tourism organizations, such as annual regional events and wine trails, as well as itemize assets, income and expenditures for such organizations.
  • Demonstrate various regional criteria that are necessary for successfully launching a wine trail campaign, an AVA or a wine tourism event.
  • Determine the best research instrument for analyzing the efficacy of various AVA or wine trail events.

Learner Outcomes Approval Date:

Anticipated Course Offering Terms and Locations:

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