ENTP 487 - Entrepreneurism and Small Business Management

Description:
Investigation of entrepreneurism and small business management issues. Students learn to perform feasibility studies and develop business plans. Small business challenges in marketing, finance, etc., will also be addressed. Formerly MGT 487, students may not receive credit for both.

Prerequisites:
Prerequisites: (MKT 360 OR MKT 362 OR ENTP 287) AND (ACCT 251 OR ACCT 301) OR by department permission.

Credits: (5)

Learner Outcomes:
Upon successful completion of this course, the student will be able to:

Conduct a feasibility analysis of a new business venture that will assist in determining if the opportunity should be developed and is likely to attract investment capital.
Demonstrate an understanding of the strategic and tactical fundamentals of managing an entrepreneurial business and how these are different from managing the same functions in larger types of business and organizations.
Demonstrate managerial diagnostic and analytical skills as well as an understanding of how to make appropriate decisions for generational transitions and harvest/exit strategies for new ventures that mature beyond the start-up phase.
Prepare and present a model business plan for a new business venture.

Learner Outcomes Approval Date:
9/17/20

Anticipated Course Offering Terms and Locations:
Summer Locations: Online