The fashion merchandising major is designed to help the student gain the knowledge needed to recognize industry trends, analyze market and consumer behavior, and evaluate retail needs. Guest speakers, industry field trips, and attending trade shows allow students to have contact with fashion industry professionals. Students also gain additional hands-on professional experience during summer internships. Quarterly meetings with the faculty advisor assures the student is on track academically to achieve their professional goals.
To be admitted to a major or minor in the Fashion Merchandising Program, students must meet the admission requirements for majors and minors in the Department of Family and Consumer Sciences.