Dec 02, 2020
RMT 350 - Omni Channel Retailing
Examines the progress and application of omni channel retailing.
Prerequisite: RMT 330.
Upon successful completion of this course, the student will be able to:
Learner Outcomes Approval Date:
- Demonstrate knowledge of the history of omni channel retailing and its impact on management of the 21st century.
- Demonstrate knowledge of the framework of omni channel retailers.
- Describe the elements involved in omni channel security.
- Describe the elements involved in omni channel social media.
- Critique the omni channel strategies and tactics of retailers.
- Create a web based retailer.
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