Nov 20, 2018  
2015-2016 Undergraduate Catalog 
    
2015-2016 Undergraduate Catalog [ARCHIVED CATALOG]

[Add to Portfolio]

AVM 430 - Airport/Airline Marketing


Description:
Basic economics and marketing principles of airports, airlines, and aviation business within air transport value chain. New principles including inclusive advertising, marketing to the connected traveler online, offline advertising, and social media.

Prerequisites & Notes:
Prerequisite: AVM 335.

Credits: (4)



[Add to Portfolio]